Rewind the Holidays
A nostalgic Christmas campaign blending DJ culture with classic VHS holiday movies, reimagined through playful, photoshopped covers.
Christmas DJs VHS
Challenge
A Holiday Rewind with a Modern Twist
Every December, classic Christmas movies come back out of the drawer, worn VHS tapes, cheesy covers, and that unmistakable holiday feeling. This year, we tapped into that nostalgia and mashed it up with DJ culture, reimagining iconic Christmas VHS films as if they starred today’s DJs. By mixing old-school holiday memories with modern music culture, we turned a familiar seasonal tradition into something fresh, fun, and instantly scroll-stopping.
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Result
Holiday Classics, Club Edition
The final result was a carousel packed with custom, photoshopped VHS covers, each one pairing a DJ with a classic Christmas movie aesthetic. Swiping through felt like digging through an old video store shelf, but with a modern twist that connected holiday nostalgia to today’s dance culture.
